企业建立网站的目的主要有以下方面： The purpose of enterprise website mainly has the following aspects: 1、希望得到更多的人以更快捷的方式了解您的企业和产品，提高企业在同行业中的知名度从而增强企业的竞争力；2、希望获得更多客户订单； 1, hope to get more people in more efficient ways to understand your business and products, improve the awareness of enterprises in the same industry so as to enhance the competitiveness of enterprises; 2, want more customer orders; 3、希望更有效地控制企业宣传成本； 3, hope to more effectively control the enterprise cost; 4、希望通过网站的形式无形延长企业营业时间，客户可以在任何时间浏览企业网站，选择自己所需的产品而无须任何营业人员在线服务； 4, hope that through the web site in the form of intangible extend the time of business, customers can browse the website at any time, choose the required products without any business personnel online services; 5、希望开拓本地市场，发展港奥台及国际业务 5, and hope to develop the local market, the development of port and international business 对于小企业通过传统方式要发展国际业务是有一定难度的，但通过在internet上建立自己的企业网站，发布您的企业形象及从事的业务，将被世界上每一个拥有电脑和对您的业务感兴趣的人所看到，即便是小公司，也可轻易与大公司竞争，在Internet上人人平等。 For small businesses through a traditional way to develop the international business is has the certain difficulty, but through the Internet to build their own enterprise website, publish your corporate image and engaged in the business, will be each have a computer in the world and are interested in your business people can see, even a small company, also can easily compete with large companies, on the Internet. 6、希望与自己的客户保持密切及时联系 6, hope to keep in close contact with their customers 在internet上，网站24小时都在运营中，顾客在任何时候，任何地点都可与企业保持及时密切的联系，这是传统业务联系无法比拟的。 24 hours on the Internet, the website is in operation, the customer at any time, any place can keep close contact in time with the enterprise, this is a traditional business contact.